Tag Archive: press


MBrown

 

We have all been weathering an “economic tsunami” for the past several years, and although it appears the worst part of the storm is behind us, the seas have hardly calmed. The unemployment rate hovers around 8 percent for unemployment and around 18 percent for underemployed. Companies and organizations are still in pain (they want to deliver exponential growth to the top and bottom line), but they are only willing to invest in a fresh and proven branded product (YOU) with a track record of delivering results – if you are not in this category, you will not be the sought-after solution provider.

According to management expert and author Michael D. Brown, in today’s competitive, roller coaster world, you’re either a distinct and competitive brand or an extinct generic. In order to survive, prosper and achieve great success, you must become a distinct and competitive personal brand (yes, you need to become a personal brand). It is when you develop this brand that you will be able to deliver the experience that people are willing to invest the time and money it takes to recruit, hire, promote, train, and pay an employee in a high-skill, high-wage job.

There are still great opportunities for unemployed and underemployed individuals to improve their personal, professional and economic situation by mastering the formula, 4Ps + 3Ws + 1FP, and standing out. According to Brown, failing to master this formula will render you generic and receiving anemic to no attention, opportunities or investment. The proven formula to standing out and being the chosen solution provider is 4Ps + 3Ws + 1FP.

Click here to read the full interview

 

For leadership coachingprofessional development training, customer service trainingcustomer service tips, college success tips, or to learn how to build a personal brand, how to improve customer service, or  how to succeed in college, contact Michael D Brown, a premier leadership speaker, customer service speaker, and college motivational speaker at http://www.myfreshbrand.com, http://www.freshcustomerservice.com, or http://www.52collegesuccesstips.com.

Without a personal brand, you don’t have a career… you only have a job. When you are a ‘generic’ individual, there is only so far you can go in a given job, and it’s only a matter of time before you’re replaced. If you develop a dynamic personal brand, however, you differentiate yourself from your competitors and become a force to be reckoned with. Nothing will keep you from personal, economic, and professional success.

If you want to attract the perfect job, the perfect career, or the perfect business opportunity, you have to start with your personal brand. This interview is a great place to start.

 

For leadership coachingprofessional development training, customer service trainingcustomer service tips, college success tips, or to learn how to build a personal brand, how to improve customer service, or  how to succeed in college, contact Michael D Brown, a premier leadership speaker, customer service speaker, and college motivational speaker at http://www.myfreshbrand.com, http://www.freshcustomerservice.com, or http://www.52collegesuccesstips.com.

A couple of weeks ago I laid out 13 tips for wrapping up 2012 and preparing for the new year at work. My expert sources suggested that you complete outstanding projects; establish new goals; reflect on accomplishments; get organized; and tie up loose ends–among other things.

Now, as you return to the office in 2013, there are a few things you can do to ensure you start the year off right.

forbes“A new year is a brand new beginning,” says Anna Sidana, VP of marketing at Simply Hired. “If we take the time to step back from our day-to-day and hit reset, it is a chance to look ahead with a new perspective and make every day count.”

She suggests you take a moment to reflect on your life–both professional and personal–and kick off the new year with renewed energy and a fresh focus. “Close out any small, nagging projects and focus on the big ones that can accelerate your career. Reach out to colleagues and strengthen those dusty relationships. A new year offers this unique opportunity to step up the game and become laser focused.”

Michael D. Brown, a career consultant, author, and motivational speaker, adds: “In this continuing economic tsunami of 2013, you must be clearly purposed and focused on success with a well-defined and proven game plan to transition yourself from a generic to a fresh and powerful personal brand,” he says. Companies and organizations can no longer afford to invest in generic employees with anemic or non-existent ROIs; and they’re not able to be competitive if they don’t have a fresh, branded and competitive workforce.

“The best success navigation plan you can have is to turn yourself into a clear, compelling, and competitive personal brand,” Brown says. “You can’t wait to do this in August; you must do this now. As such, you will be seen as someone who can add and deliver value in these turbulent times.”

Click here to read the full article.