I had a chance to review “Fresh Passion – Get A Brand or Die A Generic” by Michael D. Brown and I was inspired to say the least. This book is a collection of 9 sections about personalizing your brand to showcase your strengths in your career or business. There are quotes “ Quotable Notables” throughout the book  which are quotes on how personal branding helped individuals such as Oprah Winfrey, Ervin “Magic” Johnson, Donald Trump & Stephan King achieve success. Fresh Passion was ideal for me and I am sure my readers would agree because since I am a blogger, I review products, books, music & websites and this book in particular was perfect for what I am trying to achieve.

The section about goal setting explains the importance of setting goals in order to stay “Laser-Focused” to achieve success in both your business and personal life. The author even gives you a blueprint to help you with organizing your goals and what steps you need to take to reach them. My personal favorite is the section about technology and learning how to reach out to world more efficiently and effectively. This section gets into texting, blogging, conferencing & tweeting by using these technologies and tools to the best of their ability. I Blog & Tweet but there was never a target or focus and this book helped me identify the target and build upon it.

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For leadership coachingprofessional development training, customer service trainingcustomer service tips, college success tips, or to learn how to build a personal brand, how to improve customer service, or  how to succeed in college, contact Michael D Brown, a premier leadership speaker, customer service speaker, and college motivational speaker at,, or

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